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Technology

Shan Masala 3D Display Units & Retail Setups

Custom-designed 3D display units and retail merchandising solutions for Shan Foods, creating eye-catching point-of-sale setups that maximize product visibility and drive sales across retail outlets nationwide.

About Project

We designed and fabricated premium 3D display units and retail merchandising setups for Shan Foods, Pakistan’s leading spice brand, creating compelling point-of-sale solutions that showcase their extensive masala range while reinforcing brand identity at retail touchpoints.

The Challenge

Shan required innovative retail display solutions that could accommodate diverse product categories, stand out in competitive grocery environments, and maintain consistent brand presence while maximizing shelf space efficiency and product accessibility for customers browsing masala options.

Our Strategy & Concept

Our approach combined strategic space planning with Shan’s vibrant brand aesthetics, developing modular display units featuring category-specific sections, bold visual merchandising elements, and culturally relevant design touches that resonate with Pakistani consumers and enhance shopping experience.

Visual Identity

  • Iconic Brand Colors: Incorporated Shan’s signature red, yellow, and multi-color palette across all display units for instant brand recognition
  • 3D Rendered Mockups: Created detailed visualization showing both empty and fully-stocked configurations for client approval
  • Cultural Design Elements: Integrated traditional Pakistani food imagery and Urdu typography celebrating authentic flavors
  • Category Segmentation: Color-coded sections (pink, orange, green) distinguishing different masala varieties for easy navigation
  • Product Highlighting Badges: Featured “World’s Best Ingredients” and “Premium Stick Technology” callouts emphasizing quality differentiators
  • Header Branding: Prominent Shan logo placement with product range imagery and appetizing food visuals

Brand Applications

  • Multi-tier floor standing display units with adjustable shelving
  • Counter-top display stands for high-traffic checkout areas
  • Modular tiered displays with category-specific color coding
  • Large format header boards featuring product photography and Urdu messaging
  • Shelf talkers and product dividers with Shan branding
  • Gondola-end displays maximizing visibility in aisles
  • Custom fabrication with durable materials for long-term retail use
  • Easy assembly design for quick installation across multiple outlets

PROJECT OVERVIEW

Client Name:

Shan Foods (Pvt) Ltd

Date:

March 2024

Year

2024

Service:

Fabrication & Branding

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The Result!

Enhanced Retail Presence

Successfully deployed eye-catching display units across retail chains and grocery stores, significantly increasing Shan’s shelf presence and creating organized product showcases that improved customer browsing and purchase decisions.

Increased Product Visibility

Strategic design with category segmentation and bold visuals boosted product discovery, helping customers easily locate specific masala varieties while encouraging impulse purchases through appealing merchandising.

Brand Consistency Achievement

Maintained uniform brand presentation across diverse retail environments, ensuring Shan’s premium positioning and quality messaging remained consistent whether in modern supermarkets or traditional kiryana stores.

Improved Sales Performance

Display units optimized product placement and accessibility, resulting in better stock rotation, reduced out-of-stock situations, and enhanced sales performance for Shan’s complete masala range across retail touchpoints.

Testimonials

Featured Endorsements & Contributor Spotlights
5/5

"The outcomes have been phenomenal. Through Brand Ambitious, it feels like they're in our trenches helping us and taking care of our needs. Brand Ambitious is like a mentor and our partner, helping us achieve where we'd like to be."

4/5

"Brand Ambitious makes us stand out from our competitors. They provide us with new ideas and methods that are not confined to conventional marketing, and actually push the limit to think differently about things."

5/5

"From beginning to end, this team was exceptional taking into consideration every aspect and being ahead of the trend in order to design a complete brand image for our company. Thank you!"

5/5

"We contacted them for brand promotion. The results that we received were extremely pleasing. The team is extremely hardworking and honest with their promises. Overall, I had a wonderful experience being with them."

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